Vincom Center Phạm Ngọc Thạch Project: A Premium Commercial Complex in the Heart of Dong Da, Hanoi
Vincom Center Phạm Ngọc Thạch is one of the key projects of Vingroup Corporation, promising to deliver a premium commercial complex that integrates shopping, entertainment, leisure, and dining services according to international standards right at a prime location in the capital city of Hanoi.

Project Overview Information
Vincom Center Phạm Ngọc Thạch is developed by Vingroup Corporation, one of the leading real estate developers in Vietnam. With extensive experience in implementing Vincom shopping mall chains nationwide, this project continues to affirm its commitment to delivering high-quality commercial and entertainment spaces for Hanoi residents.
Basic project information:
- Project name: Vincom Center Phạm Ngọc Thạch
- Developer: Vingroup Corporation
- Total project area: 13,000m² (1.3 ha)
- Total gross floor area: 18,900m²
- Building height: 8 floors
The development of Vincom Center Phạm Ngọc Thạch is not only a commercial complex but also a symbol of modern and dynamic lifestyle, meeting the increasing demand for consumption and entertainment in the Dong Da district and surrounding areas.
Prime Location in the Heart of the Capital
Location is the key factor that creates the outstanding value of Vincom Center Phạm Ngọc Thạch. The project is located at a bustling intersection in Dong Da district, where major streets such as Phạm Ngọc Thạch, Chùa Bộc, Đông Tác, and Tôn Thất Tùng converge.

The project is located on Phạm Ngọc Thạch Street, Trung Tự Ward, Dong Da District, Hanoi. This central area has a high population density, strong commercial activity, and is home to many universities, major hospitals, and administrative offices. This strategic location ensures a huge potential customer base, from students and office workers to local households.
Its position at a major intersection provides excellent transportation connectivity, making it easy to access from different parts of the city. The presence of Vincom Center Phạm Ngọc Thạch not only serves shopping needs but also enhances the urban landscape, creating a vibrant cultural and entertainment destination.

Modern Scale and Design
Project Scale
Vincom Center Phạm Ngọc Thạch is built on a total land area of 13,000m² (1.3 ha). The complex consists of 8 above-ground floors with a total retail floor area of nearly 18,900m². This scale allows the integration of diverse services and brands, providing a comprehensive shopping experience.
The 8-floor structure is designed to optimize functional zoning, including fashion stores, cosmetics, household goods, dining areas, entertainment zones, and other services. The focus on large retail space aims to make it a leading shopping destination in the area.
Architectural Design
The project is designed in a modern, luxurious, and elegant style in line with Vingroup’s international standards. The design emphasizes open spaces, maximum natural lighting, and smooth internal traffic flow, allowing customers to move easily between areas.
High-quality construction materials and interior finishes are carefully selected to ensure aesthetics and durability. The combination of modern architecture and smart layout promises to create a leading shopping, entertainment, and leisure complex in the capital.

Infrastructure, Planning, and Utilities
Infrastructure and Planning
Vincom Center Phạm Ngọc Thạch is planned as an international-standard commercial service complex, including:
- Shopping: Leading domestic and international fashion, accessories, cosmetics, and household brands.
- Entertainment: Modern amusement areas, cinemas, and diverse recreational spaces for all ages.
- Dining: A rich culinary area with restaurants, cafes, and fast-food chains offering both Vietnamese and international cuisine.
These services are distributed across 8 floors, creating a seamless and convenient customer experience. With nearly 18,900m² of retail space, the center can accommodate a large number of visitors comfortably.
Outstanding Utilities
Although detailed utilities are not fully listed, based on Vingroup standards, Vincom Center Phạm Ngọc Thạch is expected to include:
- Smart building management system and 24/7 security.
- International-standard fire protection system.
- Spacious parking area for both cars and motorbikes.
- High-speed escalators and elevators.
- Modern and convenient restrooms.
- Professional customer service.

Pricing Information and Liquidity
The listed price for Vincom Center Phạm Ngọc Thạch is around 80–80 million VND/m². This reflects the prime central location in Dong Da district and the high-quality development by Vingroup.
The actual value depends on location within the building, size, and business type. However, this pricing confirms its position as a premium commercial real estate asset with stable investment value.
With its strategic location and large scale, the project has strong liquidity potential, attracting many retail, dining, and service brands, ensuring stable rental income and long-term appreciation.

Detailed Geographic Analysis and Regional Potential
Dong Da district is one of Hanoi’s most developed urban areas with high population density. The intersection of Phạm Ngọc Thạch, Chùa Bộc, Đông Tác, and Tôn Thất Tùng is a hub of education, commerce, and culture.
The area is surrounded by major universities and hospitals, creating a stable and high-quality customer base. Vincom Center plays a key role in shaping modern retail trends in this area.

Reputable Developer – Vingroup
Vingroup is a leading real estate developer in Vietnam, known for high-quality residential, commercial, and hospitality projects. Vincom centers across the country set benchmarks for retail space management and operation.

Investment Potential and Profitability
With a price of around 80 million VND/m², Vincom Center Phạm Ngọc Thạch is an attractive commercial real estate investment with stable returns.
- 1. Prime location: Ensures stable customer flow and long-term appreciation.
- 2. Strong tenant demand: Vincom attracts major retail brands ensuring high occupancy rates.
- 3. Strong brand value: Vingroup enhances asset value and tenant attraction.

Conclusion and Overall Assessment
Vincom Center Phạm Ngọc Thạch is a complete commercial complex with prime location, modern design, large scale, and strong developer backing. It is set to become a leading shopping and entertainment destination in Dong Da district.
With 8 floors and nearly 18,900m² of retail space, it represents a milestone in the development of premium commercial real estate in Hanoi.



