Grand Mercure Hoi An: A 5-Star Luxury Resort Complex at the “Golden Land Bank” of Hoi An
Grand Mercure Hoi An is a 5-star international standard resort real estate project, located in what is considered the “most beautiful remaining golden coastal land of Hoi An,” in Dien Duong Commune, Dien Ban Town, Quang Nam Province. The project is not only a simple resort but also a harmonious combination of Hoi An’s traditional cultural heritage and luxurious Italian architectural style, promising an outstanding investment and hospitality experience.

Overview of Grand Mercure Hoi An Project
Grand Mercure Hoi An is a mixed-use resort complex including a hotel, resort area, and high-end tourism services. The project is developed with the vision of becoming a leading resort destination, where visitors can enjoy 5-star services and explore the cultural essence of Quang Nam.
The project’s investor is Xuan Phu Hai Construction & Investment Joint Stock Company. The developer is VINAHUD Urban and Housing Development Joint Stock Company. In particular, Grand Mercure Hoi An is operated by Accor Group, one of the world’s leading hotel management brands, ensuring premium service quality and sustainable operational value.
The total scale of the project is 7 hectares, with a construction density of only 28.13%, prioritizing green space and amenities. The project offers diverse product types including 118 luxury villas, 333 condotel units, and 452 hotel rooms, meeting various accommodation and investment needs.

Prime Location and Outstanding Connectivity
Grand Mercure Hoi An is located at An Bang Beach – a beach ranked 16th in Asia’s Top 25 most beautiful beaches by TripAdvisor and listed by CNNGO as one of the world’s 50 most beautiful beaches in 2011. The project is situated in Ha My Dong A Hamlet, Dien Duong Ward, Dien Ban Town, Quang Nam Province, directly on Lac Long Quan coastal road – the most beautiful seaside route in Central Vietnam.
This location not only offers stunning sea views but also convenient transportation connectivity to famous tourist destinations in the region. The project is located between Shantira Beach Resort & Spa and Citadines Pearl Hoi An, further enhancing its value and prestige.
Distance from Grand Mercure Hoi An to key destinations:
- 5km to Hoi An Ancient Town.
- 6km to Thanh Ha Pottery Village.
- 13.8km to Marble Mountains.
- 23km to Cham Islands.
- 37km to My Son Sanctuary.
This location brings together 5 major cultural and natural heritage landmarks of Central Vietnam: My Son Sanctuary, Hoi An Ancient Town, An Bang Beach, Marble Mountains, and Hue Imperial City. It is close enough for convenient travel and cultural exploration, yet far enough to ensure a peaceful resort environment.

Unique Planning and Design Concept
Inspired by the familiar image of “Village – River – Town” of Hoi An Ancient Town, Grand Mercure Hoi An’s design honors Vietnamese local culture while elegantly combining Italian architecture. The project is divided into 3 main zones:
“Village” Zone (Villas)
This zone includes 118 villas, offering private and luxurious resort spaces. Among them, there are 8 beachfront villas. The construction density in the villa zone is very low, only 17.74% over a land area of 24,786m². The developer introduced 7 typical villa designs, including AG-King Villa, Villa A, BG Villa, B1 Villa, B2 Villa, C Villa, and CG Villa.
A highlight of this zone is that 100% of villas have sea views, along with a premium amenity system carefully designed to meet 5-star resort standards while preserving the cultural essence of Quang Nam.

“Town” Zone (Serviced Apartments & Shophouses)
The “Town” zone includes 333 condotel units and 452 hotel rooms, forming a vibrant service hub that meets diverse accommodation needs of tourists. The hotel rooms and serviced apartments are designed in a modern, fully equipped style, meeting Accor Group’s international standards.
“River” Zone
This zone includes 3 water spaces strategically arranged with elevation differences of 1–2.5m, creating a dynamic and refreshing water landscape that harmonizes with the overall architecture and scenery of the project.

5-Star Luxury Amenities System
Grand Mercure Hoi An focuses not only on architecture and location but also heavily invests in its internal amenity system, delivering a complete resort experience for guests and residents. The project features a wide range of 5-star international-standard amenities under Accor Group management.
Key amenities include:
- Swimming pools: uniquely designed pool areas blending with nature.
- Spa: professional health and beauty care services.
- Gym: modern fitness equipment.
- Restaurants and Coffee shops: diverse cuisine including Asian, European, and local specialties.
- Parking area: spacious and convenient.
- Park: green relaxation spaces.
- BBQ area: outdoor grilling spaces.
- Security & Fire protection system: ensuring 24/7 absolute safety.

Pricing Information and Attractive Sales Policies
Prices of products at Grand Mercure Hoi An are estimated to range from 79.6 – 125.04 million VND/m², a competitive level compared to other projects in the same segment in the area. Although the official price has not been announced, reference prices from nearby coastal projects show the strong potential of Grand Mercure Hoi An:
- Shantira Hoi An (Hoi An Royal Group): Condotels from 1.7 billion VND/unit, beachfront villas from 20 billion VND/unit.
- Malibu Hoi An (Bamboo Capital): Condotels from 1.9 billion VND/unit, beachfront villas from 15 billion VND/unit.
- Fusion Da Nang (Vinacapital): Beach villas from 9 billion VND/unit.

Sales policies and financial incentives
Grand Mercure Hoi An offers flexible and attractive sales policies, especially for villa products, to maximize benefits for investors:
- Flexible payment plan in 9 stages.
- Commitment to repurchase villas after 3 years with profit up to 124% for the first 30 transactions.
- 50% net rental revenue sharing.
Additionally, the project receives financial support from TPBank with loans up to 65% of contract value. Customers can choose two financing options:
- Option 1: 10% down payment, bank loans up to 80% (developer supports interest for 36 months on 80% loan).
- Option 2: 65% payment, bank loans up to 50%, remaining 35% supported by the developer in installments over 5 years (can be offset by rental costs within 5 years).

Legal Status and Project Progress
In terms of legality, products at Grand Mercure Hoi An come with land certificates valid until 2065, ensuring long-term ownership security for investors.
Construction progress is being accelerated by the developer. As of February 2022, the project is under completion and is expected to officially operate from Q3/2023. This shows the developer’s commitment to bringing this luxury resort project into operation soon to serve tourists and generate returns for investors.

Sustainable Investment Potential
Grand Mercure Hoi An is not only a resort project but also a sustainable investment opportunity. Its prime location at An Bang Beach, a destination surrounded by 5 major heritage landmarks, combined with Accor Group’s management, ensures a stable flow of tourists and strong appreciation potential.
In particular, the attractive 50% net rental revenue sharing policy and high buyback commitment allow investors to feel secure about capital recovery and profit generation. Being located on the last remaining golden coastal land in Hoi An further enhances its scarcity value and growth potential.

Strengths of Grand Mercure Hoi An
The project brings together many factors to become a leading investment and resort product in the region:
- Location: An Bang Beach, among the top 50 most beautiful beaches in the world.
- Scale: 7 hectares with low construction density (28.13%).
- Development: By reputable developers such as Xuan Phu Hai and VINAHUD.
- Operation: Managed by the international Accor Group.
- Diverse products: Villas (118 units), Condotels (333 units), Hotels (452 rooms).
- Incentives: Buyback commitments and strong financial support from TPBank.

Grand Mercure Hoi An is not just selling accommodation units or villas but offering a lifestyle experience—5-star international resort living associated with the cultural and heritage values of Hoi An Ancient Town. This is an ideal choice for smart investors looking for a premium resort real estate product in Central Vietnam.
