Aeon Mall Long Bien

Aeon Mall Long Bien: A Premier Commercial Destination in Hanoi

Aeon Mall Long Bien shopping center, located in the Hanoi IT Park, is one of the most prominent commercial real estate projects, marking the strong presence of Japan’s leading retail group in Vietnam. The project is not just a shopping mall but a fully integrated complex of services, entertainment, and retail, contributing to improving the quality of life for Hanoi residents.

The project officially opened on the morning of October 28, 2015, after construction began on February 1, 2014, and was completed on October 27, 2015. The grand opening ceremony took place on November 3, 2015, demonstrating the impressive development speed of the investor.

Project Overview of Aeon Mall Long Bien

Aeon Mall Long Bien is the first Aeon Mall in Hanoi and the third in Vietnam. With a total investment of over USD 200 million, the project demonstrates the long-term commitment and large-scale vision of the Aeon Group.

The project is developed by Aeon Mall Him Lam Co., Ltd. VTCO Investment Co., Ltd. was responsible for the main landscape design and technical infrastructure of the Hanoi IT Park, ensuring quality and consistency throughout the project.

Scale and Area

The project is built on a 9.6-hectare site with a total gross floor area of over 130,000 m². The construction density is 58.5%, with a floor area ratio of 2.4. The construction footprint is 56,139 m². With this large scale, the mall is expected to welcome around 20 million visitors per year, becoming a major shopping and entertainment hub in eastern Hanoi.

The development aligns with Hanoi’s urban planning strategy toward 2030 and vision to 2050, aiming to enhance public services and modern infrastructure in Long Bien District.

Strategic Location

Aeon Mall Long Bien enjoys a prime location in the Hanoi IT Park, situated in Phuc Dong and Long Bien wards, Long Bien District, Hanoi. The exact address is No. 27 Co Linh Street, Long Bien Ward, Long Bien District, Hanoi.

This location is highly regarded for its connectivity and development potential:

• Approximately 15 minutes from Hoan Kiem Lake by bus.
• Southeast borders planned roads within Sai Dong B Industrial Zone.
• Northeast borders the remaining area of Hanoi IT Park.
• Northwest connects directly to Vinh Tuy Bridge access road, enabling easy access to central and western Hanoi.
• Southwest borders a planned 40m-wide road.

This strategic positioning allows the mall to attract large volumes of visitors from eastern Hanoi and surrounding districts. The coordinates are Latitude 21.02992249 and Longitude 105.8824539.

Four-Level Design and Structure

Aeon Mall Long Bien is designed as a harmonious combination of shopping, entertainment, and services, creating a modern and convenient environment. The mall consists of four floors with well-organized functional areas:

Floor 1: Lifestyle and Shopping Hub

• Sports and fitness area.
• International fashion brands.
• Retail and specialty stores, including Aeon - Fivimart, Nojima Electric, Tran Anh, and Aeon convenience stores.

Floor 2: Vietnamese Fashion and Kids Zone

This floor features reputable Vietnamese fashion brands such as Boo City, Canifa, and NEM, along with lifestyle zones and a dedicated children's area.

Floor 3: Dining and Entertainment

Floor 3 hosts restaurants and entertainment zones, including a uniquely designed food court inspired by traditional Vietnamese settings.

Floor 4: Premium Entertainment Complex

• CGV cinema complex with nearly 2,000 seats, including VIP theaters.
• Dream Games area featuring bowling and modern entertainment facilities.

Unique and Comprehensive Amenities

Aeon Mall Long Bien is equipped with modern infrastructure and focuses strongly on customer experience, especially for families and communities:

• Priority parking spaces for people with disabilities.
• Fully equipped baby care rooms with changing tables and private spaces.
• Entertainment zones including mirror maze and haunted house.
• Free parking with capacity for around 10,000 motorbikes and 1,000 cars.
• Free Wi-Fi throughout the mall.
• Free shuttle bus services for customers.

These features reflect Aeon’s 250+ years of retail experience, delivering a new standard of shopping and entertainment services in Vietnam.

Real Estate Value and Investment Potential

With its large-scale investment and strategic importance, Aeon Mall Long Bien is recognized as a landmark project. It was selected by the Hanoi People’s Committee as one of the key projects celebrating the 16th Hanoi Party Congress.

Pricing and Investment Potential

Market data indicates property values in the surrounding area range from 200 to 412.07 million VND/m². Although the project itself is a commercial mall, these figures highlight the high value of commercial real estate in Long Bien, especially those backed by international developers.

The presence of Aeon Mall has significantly boosted the Long Bien real estate market, transforming the district into a key urban development hub in Hanoi.

The mall also symbolizes the strong cooperative relationship between Vietnam and Japan.

Project Development Timeline

Construction Progress

• Groundbreaking: February 1, 2014.
• Completion: October 27, 2015.
• Official opening: October 28, 2015.
• Inauguration ceremony: November 3, 2015.

VTCO Investment Co., Ltd. handled the landscape and infrastructure design, ensuring Japanese-standard quality.

Conclusion

Aeon Mall Long Bien has successfully created an international-standard shopping, dining, and entertainment destination in Hanoi. Combining Aeon Group’s expertise with modern infrastructure, the mall has become a favorite destination for residents and visitors alike.

This project is a high-value commercial asset that strengthens Long Bien District’s role as a promising urban development area in Hanoi’s future.